Hot on the heels of Tuesday's National Tequila Day and Thursday's National Chili Dog Day, M.A.C. Cosmetics is wrapping up an epic week of imaginary national holidays by passing out free full-size tubes of lipstick to all of America. No, literally just turn up to a Mac store on Saturday 28 July and be prepared to queue as this news has spread fast and the fact one usually sets you back £16.50, people will be keen.
That is to say, free as long as you don't get over energized once you're in store and choose to spend too much on an entire heap of different items.
To observe National Lipstick Day (yes, that is a thing) MAC is giving endlessly one FULL SIZE lipstick to every client, for whatever length of time that stocks last, in the event that you burn through £40.
Beauty-lovers are addicted to MAC lipstick thanks to its creamy, pigmented formula. There are still plenty of ways to celebrate National Lipstick Day, even if that means not getting a free lip color.